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Video SEO is a type of internet marketing. It’s the use of video content to increase traffic and sales, while building your reputation as an expert in your field. You may have heard that you need to create videos in order to rank well on search engines like Google. That’s true, but why stop there? Video can also help you build a relationship with potential customers, increase engagement on social media channels, and reach people who wouldn’t otherwise come across your site.”
The process of optimizing your videos for search engines is called video SEO. Video SEO is a type of internet marketing, and it can be done by anyone who has the right tools and strategy. In order to rank well in search engines, it’s important that you do keyword research for both your website and your videos.
As we’ve discussed in previous blog posts, keywords are words or phrases people type into search engines when they’re looking for something specific online. For example: if someone wants to know how much their car will cost at an auto shop nearby, they might type “car repair near me” into Google. These two keywords (car repair and near me) are what we call “long-tail keywords” because they’re more specific than broad terms like “auto repair” or “automotive technician.”
If you want more information on creating content that ranks well in search engines like Google (and other platforms), check out these articles:
https://www.youtube.com/results?search_query=video+seo+strategy
Video SEO is a type of internet marketing. It’s also known as video marketing or video advertising.
Video SEO is an important part of online video advertising, but it’s not the only thing you need to know about when putting together your strategy for getting more views on YouTube videos. If you’re interested in learning more about other aspects of using YouTube ads effectively, check out our article on how to use YouTube ads effectively here: https://www.youtube.com/results?search_query=how+to+use+youtube+ads
Video and content go together like peanut butter and jelly. They’re both great separately, but they’re even better when you put them together. Content is king when it comes to video SEO, so if you haven’t been using your videos as a way to provide value and engage with your audience, it may be time for a change of heart.
Write a script
Create a storyboard
Shoot the video
Edit the video
Upload and publish your video
Keyword research is a crucial part of video SEO, and it can be a little confusing. Don’t worry—we’ll walk you through the process step by step!
The first thing to do is look at your competitors’ channels. What are they talking about? Which keywords have high search volumes but low competition? It’s important to note that not all keywords are created equal; some are more popular than others, so if you choose a highly competitive keyword, it might be harder for people to find your page when they search for it. You might want to start with less popular ones until you get the hang of things.
Here are some tips for creating videos that will rank:
Focus on the keywords you want to rank for in your title, description and tags.
Make sure the video is at least two minutes long (and no more than 20 minutes).
Include a call-to-action in the description telling viewers what you want them to do after watching it (e.g., “Like” or “Subscribe”).
Video SEO is a type of internet marketing that allows you to rank higher on search engines. It can be a difficult process, but the rewards are worth it! If you’re looking for help with your video SEO needs, don’t hesitate to contact us today! We’re here 24/7
Photo by Joey Huang on Unsplash
